Yum! Brands stock
YUMNYSEYum! Brands, Inc., Consumer CyclicalISIN US9884981013
79Score 79 out of 100, Strong
Price and trend
69 / 100
Price history
+6.7% in one yearThe chart shows daily closes over 20 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.
Above the 200-day line: the price is 3.7% above it.
Since July 2026 the 50-day line has been below the 200-day line; the trend has turned down.
Normal: the price is neither overheated nor sold off (RSI 69).
The price is 5.2% below its 52-week high. Largest decline in 20 years: 53% (September 2019 to March 2020).
Chart figures for advanced users
- SMA 50$147.48
- Average price of the last 50 trading days, shows the short-term trend.
- SMA 200$153.71
- Average price of the last 200 trading days, shows the long-term trend.
- RSI (14)69
- Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
- MACDabove the signal line
- Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
- Support$135.75
- The lowest closing price of the last twelve months.
- Resistance$168.16
- The highest closing price of the last twelve months.
Snapshot
Computed from the data by fixed rules, no AI
- Yum! Brands, Inc. belongs to the Restaurants industry (United States) and, with a market value of $43.48B, is number 4 of 42 companies in its industry on MEQIRI.
- In fiscal 2025 it reported revenue of $8.21B (up 8.8% year on year) and earnings of $1.56B (up 4.9%).
- For fiscal 2026, analysts expect on average revenue of $8.74B (up 6.4%) and adjusted earnings per share of $6.44 (up 6.4%).
Show more
- MEQIRI Score 79 out of 100 (Strong): rank 38 of 602 in Consumer Cyclical, median 61.
- Our model puts fair value at $165.59, with the price 3% below it.
In plain words
The numbers on this page in plain words, written by an AI
Strengths
- High return on capitalReturn on invested capital 48.6% in fiscal 2025, Restaurants median 6.5%.Profitability 100
- High marginNet margin 39.1% over the last 12 months, Restaurants median 4.4%.Profitability 100
- Reliable dividendNo dividend cut for 22 years.Capital allocation 96
Weaknesses
None of our weakness checks flags anything. Crash risk is measured separately.
Its standout strengths are profitability and capital allocation.
Daily figure as of 12 Nov 2026
How the score is calculatedScore overview
Fundamentals are strong, with stable profits.
Score history
The full history of up to 20 years comes with MEQIRI Pro.
See plansCrash risk medium
How well MEQIRI warnsIn the middle among stocks ranked 101 to 1,000.
From 2016 to 2025, 13 in 100 such stocks fell 30% or more within a year, against a group average of 15 in 100.
What lowers it
- solid fundamentals
Valuation
Valuation signal
Fairly valuedClosing price of 11 Nov 2026, used by the daily score.
In our model the price counts as cheap below $137.99 and expensive above $206.98 (uncertainty low, based on the price swings of the past year).
Calculated with a cost of equity of 8.8%. At 9.8% the fair value would be $136.88, at 7.8% it would be $208.73.
Valuation metrics
From the cash-flow model alone; the profit includes one-off items, so there is no industry value.
Calculate with your own assumptionsCompany performance
This shows several years of history with an automatic assessment.
Revenue
In the twelve months to 30 Sep 2026, revenue rose 9.1% on the twelve months before. Revenue has stayed largely stable since 2006.
Margins
- Gross margin
- Operating margin
- Net margin
In fiscal 2025: gross 46%, operating 31%, net 19%. Last 12 months: net 39%.
Debt & balance sheet
latest quarterDebt is elevated. Keep an eye on the interest burden and refinancing.
Earnings
- Next earnings
- 3 Feb 2027in 83 days
- Last reported
- 3 Nov 2026EPS reported $1.56 (expected $1.51)above expectations
Analyst estimates
Analysts have cut their 2027 earnings estimate by 3.5% since 15 Oct 2026. Falling estimates often precede bad news.
- Earnings per share
- $6.44−1.2%
- Revenue
- $8.74B−1.6%
- Earnings per share
- $6.92−3.5%
- Revenue
- $8.75B−4.4%
MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.
Company outlook confirmed
Share price after the results: +0.9%Pizza Hut sees a meaningful near term sales impact that management expects to be temporary; KFC is expected to deliver its best development year ever.
“As you would expect, the brand has seen a meaningful near-term sales impact, which Roy will discuss in more detail. We expect the sales impact to be temporary and are encouraged by a few factors.”The outlook is not part of the score and not a recommendation to buy or sell.
From the earnings call on 30 Jul 2026 (fiscal Q2 2026), read by AI.
Insiders
Open-market purchases and sales by executives, board members and major holders
No open-market purchases in the last 6 months. 7 insiders sold, $7.22M in total.
Sales say less than purchases: many insiders sell on a fixed plan, for taxes or to diversify.
- Skeans Tracy LSale
4 Nov 2026, COO and CPO
- Shares
- 13,812
- Price
- $162.00
- Value
- $2.24M
- Mezvinsky ScottSale
4 Nov 2026, KFC Division CEO
- Shares
- 273
- Price
- $160.00
- Value
- $43,680
- Turner Christopher LeeSale
4 Nov 2026, Chief Executive Officer
- Shares
- 254
- Price
- $160.00
- Value
- $40,640
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- Burkhardt ErikaSale
4 Nov 2026, Chief Legal Officer & Corp Secretary
- Shares
- 652
- Price
- $163.20
- Value
- $106,406
- Turner Christopher LeeSale
7 Oct 2026, Chief Executive Officer
- Shares
- 285
- Price
- $140.11
- Value
- $39,931
- Mezvinsky ScottSale
1 Oct 2026, KFC Division CEO
- Shares
- 241
- Price
- $136.89
- Value
- $32,990
- Mezvinsky ScottSale
1 Sept 2026, KFC Division CEO
- Shares
- 268
- Price
- $153.64
- Value
- $41,176
- Turner Christopher LeeSale
1 Sept 2026, Chief Executive Officer
- Shares
- 261
- Price
- $153.64
- Value
- $40,100
- Skeans Tracy LSale
24 Aug 2026, COO and CPO
- Shares
- 3,494
- Price
- $158.00
- Value
- $552,052
- Russell David EricSale
3 Aug 2026, Sr. Vice President, Controller
- Shares
- 7,961
- Price
- $153.15
- Value
- $1.22M
- Mezvinsky ScottSale
3 Aug 2026, KFC Division CEO
- Shares
- 268
- Price
- $153.15
- Value
- $41,044
- Turner Christopher LeeSale
3 Aug 2026, Chief Executive Officer
- Shares
- 261
- Price
- $153.15
- Value
- $39,972
- Mezvinsky ScottSale
1 Jul 2026, KFC Division CEO
- Shares
- 277
- Price
- $160.42
- Value
- $44,436
- Powell AaronSale
1 Jul 2026, CEO - Pizza Hut
- Shares
- 6,001
- Price
- $160.42
- Value
- $962,680
- Turner Christopher LeeSale
1 Jul 2026, Chief Executive Officer
- Shares
- 250
- Price
- $160.42
- Value
- $40,105
- Mezvinsky ScottSale
1 Jun 2026, KFC Division CEO
- Shares
- 261
- Price
- $148.14
- Value
- $38,665
- Turner Christopher LeeSale
1 Jun 2026, Chief Executive Officer
- Shares
- 270
- Price
- $148.14
- Value
- $39,998
- Tresvant SeanSale
26 May 2026, Taco Bell, CEO, YUM CCO
- Shares
- 3,000
- Price
- $154.68
- Value
- $464,040
- Powell AaronSale
19 May 2026, CEO - Pizza Hut
- Shares
- 6,001
- Price
- $152.35
- Value
- $914,252
- Skeans Tracy LSale
15 May 2026, COO and CPO
- Shares
- 1,837
- Price
- $152.00
- Value
- $279,224
Partial trades from one filing are shown in one row, with the average price.
Source: Form 4 filings with the US Securities and Exchange Commission. Grants, option exercises, gifts and tax withholdings are hidden. Not a recommendation to buy.
What happened at Yum! Brands
The key events of the last six months from our own data. A click takes you to the matching card.
Sector comparison
602 rated companies in Consumer Cyclical
- This company
- 79
- Sector median
- 61
Categories against the sector median
The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.
Competitors in Restaurants
The next larger and next smaller companies by market value
- McDonald'sMCD $194.46B75
- StarbucksSBUX $125.29B64
- Chipotle Mexican GrillCMG $46.35B75
- Restaurant Brands InternationalQSR $26.7B69
- Darden RestaurantsDRI $25.9B74
- Yum China HoldingsYUMC $16.52B72
- Zensho Holdings7550.T $12.48B73
- Texas RoadhouseTXRH $12.36B78
ETFs that hold Yum! Brands
Held by 129 ETFs on Xetra. Shown per index: the ETF with the largest weight.
| ETF | Weight | Cost | Fund size |
|---|---|---|---|
| UBS Global Gender Equality UCITS ETF hEUR accGGUE | 1.10% | 0.23% | €188.95M |
| Xtrackers MSCI USA Consumer Discretionary UCITS ETF 1DXUCD | 0.94% | 0.12% | €150.96M |
| iShares S&P 500 Consumer Discretionary Sector UCITS ETFQDVK | 0.92% | 0.15% | €719.53M |
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| State Street SPDR S&P 500 Low Volatility UCITS ETF (Acc)SPY1 | 0.91% | 0.35% | €106.3M |
| State Street SPDR S&P U.S. Consumer Discretionary Select Sector UCITS ETF (Acc)ZPDD | 0.86% | 0.15% | €123.56M |
| JPM Global Equity Premium Income Active UCITS ETF USD (dist)JGPI | 0.81% | 0.35% | €1.55B |
| Fidelity US Quality Income UCITS ETF INC-USDFUSD | 0.69% | 0.25% | €1.89B |
| UBS Factor MSCI USA Low Volatility UCITS ETF USD disUBUR | 0.65% | 0.18% | €64.75M |
Holdings as reported by the funds via FMP, excluding swap ETFs (their holdings are only collateral).
Data status and sources
- Score
- Daily value of 12 Nov 2026, recalculated nightly
- Price
- Closing price of 12 Nov 2026
- Latest annual report
- Fiscal year 2025, period end 31 Dec 2025
- Source
- Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.
Mandatory disclosures for this rating
- ; time horizon around 12 months
- Rated Strong, published since 7 Nov 2026 (in the score history since 9 Oct 2026)
- Valuation signal Fairly valued since 7 Nov 2026
- End-of-day prices, metrics cached for up to 24 hours
- Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
- Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
- Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.