McDonald's stock
MCDNYSEMcDonald's Corporation, Consumer CyclicalISIN US5801351017
75Score 75 out of 100, Strong
Price and trend
61 / 100
Price history
−10% in one yearThe chart shows daily closes over 20 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.
Below the 200-day line: the price is 2.5% below it.
Since May 2026 the 50-day line has been below the 200-day line; the trend has turned down.
Normal: the price is neither overheated nor sold off (RSI 68).
The price is 19% below its 52-week high. Largest decline in 20 years: 38% (August 2019 to March 2020).
Chart figures for advanced users
- SMA 50$249.75
- Average price of the last 50 trading days, shows the short-term trend.
- SMA 200$281.86
- Average price of the last 200 trading days, shows the long-term trend.
- RSI (14)68
- Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
- MACDabove the signal line
- Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
- Support$230.88
- The lowest closing price of the last twelve months.
- Resistance$341.06
- The highest closing price of the last twelve months.
Snapshot
Computed from the data by fixed rules, no AI
- McDonald's Corporation belongs to the Restaurants industry (United States) and, with a market value of $194.46B, is the largest of 42 companies in its industry on MEQIRI.
- In fiscal 2025 it reported revenue of $26.89B (up 3.7% year on year) and earnings of $8.56B (up 4.1%).
- For fiscal 2026, analysts expect on average revenue of $28.13B (up 4.6%) and adjusted earnings per share of $12.87 (up 5.5%).
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- MEQIRI Score 75 out of 100 (Strong): rank 81 of 602 in Consumer Cyclical, median 61.
- The P/E is 21.6 (Restaurants median 26, own median of recent years 25.5).
- Our model puts fair value at $301.32, with the price 9% below it.
In plain words
The numbers on this page in plain words, written by an AI
Strengths
- Reliable dividendNo dividend cut for over 50 years.Capital allocation 87
- High marginNet margin 32.4% over the last 12 months, Restaurants median 4.4%.Profitability 95
- Consistently profitableProfit in all 10 fiscal years from 2016 to 2025.Fundamentals 88
Weaknesses
None of our weakness checks flags anything. Crash risk is measured separately.
Its standout strengths are profitability and fundamentals.
Daily figure as of 12 Nov 2026
How the score is calculatedScore overview
Fundamentals are strong, with stable profits.
Score history
The full history of up to 20 years comes with MEQIRI Pro.
See plansCrash risk medium
How well MEQIRI warnsIn the middle among the 100 largest stocks.
From 2016 to 2025, 7 in 100 such stocks fell 30% or more within a year, against a group average of 9 in 100.
What lowers it
- solid fundamentals
Valuation
Valuation signal
Fairly valuedIn our model the price counts as cheap below $251.10 and expensive above $376.65 (uncertainty low, based on the price swings of the past year).
The two parts of the fair value come to $272.45 (cash-flow model) and $330.18 (industry comparison), and the gap between them shows how uncertain the estimate is.
Calculated with a cost of equity of 8.8%. At 9.8% the fair value would be $277.68, at 7.8% it would be $336.86.
Valuation metrics
Half from the cash-flow model, half from earnings times the industry P/E (26).
Calculate with your own assumptionsCompany performance
This shows several years of history with an automatic assessment.
Revenue
In the twelve months to 30 Sep 2026, revenue rose 5.8% on the twelve months before. Revenue has stayed largely stable since 2006.
Margins
- Gross margin
- Operating margin
- Net margin
In fiscal 2025: gross 57%, operating 46%, net 32%.
Debt & balance sheet
latest quarterDebt is elevated. Keep an eye on the interest burden and refinancing.
Earnings
- Next earnings
- 10 Feb 2027in 90 days
- Last reported
- 4 Nov 2026EPS reported $3.57 (expected $3.38)above expectations
Analyst estimates
Earnings estimates have barely changed since 15 Oct 2026.
- Earnings per share
- $12.87−0.1%
- Revenue
- $28.13B−0.1%
- Earnings per share
- $13.74−0.3%
- Revenue
- $28.89B−0.4%
MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.
Company outlook confirmed
Share price after the results: +5.7%McDonald's largely held its outlook: about 2,100 net new restaurants for 2026, with gross openings now 2,500 instead of the targeted 2,600.
“We now expect 2,500 gross restaurant openings globally this year, slightly below our target of 2,600, but remain on track for approximately 2,100 net restaurant openings.”The outlook is not part of the score and not a recommendation to buy or sell.
From the earnings call on 4 Nov 2026 (fiscal Q3 2026), read by AI.
Insiders
Open-market purchases and sales by executives, board members and major holders
No open-market purchases in the last 6 months. 3 insiders sold, $2.56M in total.
Sales say less than purchases: many insiders sell on a fixed plan, for taxes or to diversify.
- Banner JonathanSale
11 Nov 2026, EVP - Chief Impact Officer
- Shares
- 750
- Price
- $279.00
- Value
- $209,250
- Erlinger Joseph M.Sale
10 Jun 2026, President, McDonald's USA
- Shares
- 5,252
- Price
- $284.32
- Value
- $1.49M
- Ralls-Morrison DesireeSale
28 May 2026, EVP, Chief Legal Officer
- Shares
- 2,763
- Price
- $278.36
- Value
- $769,109
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- Erlinger Joseph M.Sale
26 May 2026, President, McDonald's USA
- Shares
- 333
- Price
- $280.11
- Value
- $93,277
Source: Form 4 filings with the US Securities and Exchange Commission. Grants, option exercises, gifts and tax withholdings are hidden. Not a recommendation to buy.
What happened at McDonald's
The key events of the last six months from our own data. A click takes you to the matching card.
Sector comparison
602 rated companies in Consumer Cyclical
- This company
- 75
- Sector median
- 61
Categories against the sector median
The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.
Competitors in Restaurants
The next smaller companies by market value
- StarbucksSBUX $125.29B64
- Chipotle Mexican GrillCMG $46.35B75
- Yum! BrandsYUM $43.72B79
- Restaurant Brands InternationalQSR $26.7B69
- Darden RestaurantsDRI $25.9B74
- Yum China HoldingsYUMC $16.52B72
- Zensho Holdings7550.T $12.48B73
- Texas RoadhouseTXRH $12.36B78
ETFs that hold McDonald's
Held by 132 ETFs on Xetra. Shown per index: the ETF with the largest weight.
| ETF | Weight | Cost | Fund size |
|---|---|---|---|
| iShares S&P 500 Consumer Discretionary Sector UCITS ETFQDVK | 4.08% | 0.15% | €719.53M |
| Xtrackers MSCI USA Consumer Discretionary UCITS ETF 1DXUCD | 4.07% | 0.12% | €150.96M |
| State Street SPDR S&P U.S. Consumer Discretionary Select Sector UCITS ETF (Acc)ZPDD | 3.89% | 0.15% | €123.56M |
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| Amundi S&P Global Consumer Discretionary ESG UCITS ETF Accum-DR EURWELJ | 3.52% | 0.18% | €644.77M |
| iShares Dow Jones Industrial Average UCITS ETF (DE)EXI3 | 3.20% | 0.51% | €322.26M |
| Xtrackers MSCI World Consumer Discretionary UCITS ETF 1CXDWC | 2.46% | 0.25% | €388.27M |
| State Street SPDR S&P U.S. Dividend Aristocrats UCITS ETF (Dist)SPYD | 1.63% | 0.35% | €3.62B |
| WisdomTree US Quality Dividend Growth UCITS ETF USD AccWTDM | 1.55% | 0.33% | €721.26M |
Holdings as reported by the funds via FMP, excluding swap ETFs (their holdings are only collateral).
Data status and sources
- Score
- Daily value of 12 Nov 2026, recalculated nightly
- Price
- Closing price of 11 Nov 2026
- Latest annual report
- Fiscal year 2025, period end 31 Dec 2025
- Source
- Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.
Mandatory disclosures for this rating
- ; time horizon around 12 months
- Rated Strong, published since 7 Nov 2026 (in the score history since 18 Oct 2026)
- Valuation signal Fairly valued since 7 Nov 2026
- End-of-day prices, metrics cached for up to 24 hours
- Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
- Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
- Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.