Scandic Hotels Group stock
SHOT.STSTOScandic Hotels Group AB (publ), Consumer CyclicalISIN SE0007640156
61Score 61 out of 100, Neutral
Price and trend
79 / 100
Price history
+6.1% in one yearThe chart shows daily closes over 11 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.
Above the 200-day line: the price is 16% above it.
Since October 2026 the 50-day line has been above the 200-day line; the trend has turned up.
Normal: the price is neither overheated nor sold off (RSI 62).
The price is 2.2% below its 52-week high. Largest decline in 11 years: 80% (December 2017 to March 2020).
Chart figures for advanced users
- SMA 50$9.64
- Average price of the last 50 trading days, shows the short-term trend.
- SMA 200$9.04
- Average price of the last 200 trading days, shows the long-term trend.
- RSI (14)62
- Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
- MACDbelow the signal line
- Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
- Support$7.98
- The lowest closing price of the last twelve months.
- Resistance$10.70
- The highest closing price of the last twelve months.
Snapshot
Computed from the data by fixed rules, no AI
- Scandic Hotels Group AB (publ) belongs to the Travel Lodging industry (Sweden) and, with a market value of $2.25B, is number 13 of 15 companies in its industry on MEQIRI.
- In fiscal 2025 it reported revenue of $2.24B (up 1.5% year on year) and earnings of $62.93M (down 2.8%).
- For fiscal 2026, analysts expect on average revenue of $2.46B (up 9.6%) and adjusted earnings per share of $0.61 (up 23.7%).
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- MEQIRI Score 61 out of 100 (Neutral): rank 315 of 602 in Consumer Cyclical, median 61.
- The P/E is 27.3 (Travel Lodging median 31.3, own median of recent years 16.2).
- Our model puts fair value at $12.03, with the price 11% below it.
In plain words
The numbers on this page in plain words, written by an AI
Strengths
- Earnings turn into cashFree cash flow above 500% of earnings over the last 12 months.Fundamentals 74
- Analysts expect strong earnings growthUp 19.4% a year through 2028 (estimates from 4 analysts).Growth 83
Weaknesses
- High debtDebt 12.29 times equity (latest quarter), Travel Lodging median 2.17.Stability 26
- DilutionShare count up 45% since 2020.Capital allocation 26
- Margin fallingOperating margin 3.6%, average of the prior years 12.7% (to 2024).Profitability 53
Its standout strengths are growth and technical analysis, while stability and capital allocation hold the score back.
Daily figure as of 12 Nov 2026
How the score is calculatedScore overview
Fundamentals are strong, with stable profits and strong cash generation.
Score history
The full history of up to 20 years comes with MEQIRI Pro.
See plansCrash risk low
How well MEQIRI warnsOne of the 30% with the lowest crash risk among smaller stocks.
From 2016 to 2025, 14 in 100 such stocks fell 30% or more within a year, against a group average of 23 in 100.
What drives the risk
- high growth grade (crashed more often in the backtest)
What lowers it
- price near its 52-week high
Valuation
Valuation signal
Fairly valuedClosing price of 11 Nov 2026, used by the daily score.
In our model the price counts as cheap below $9.26 and expensive above $17.19 (uncertainty medium, based on the price swings of the past year).
The two parts of the fair value come to $12.09 (cash-flow model) and $11.98 (industry comparison), and the gap between them shows how uncertain the estimate is. The price is slightly below both parts; given how much the stock swings, that still counts as fair.
Calculated with a cost of equity of 9.3%. At 10.3% the fair value would be $11.63, at 8.3% it would be $12.55.
Valuation metrics
Half from the cash-flow model, half from earnings times the industry P/E (31.3).
Calculate with your own assumptionsCompany performance
This shows several years of history with an automatic assessment.
Revenue
In the twelve months to 30 Sep 2026, revenue rose 4.2% on the twelve months before. Revenue has grown solidly since 2012, at about 8% per year.
Margins
- Gross margin
- Operating margin
- Net margin
In fiscal 2025: gross 54%, operating 4%, net 3%.
Debt & balance sheet
latest quarterDebt is elevated. Keep an eye on the interest burden and refinancing.
Earnings
- Next earnings
- 17 Feb 2027in 97 days
- Last reported
- 10 Nov 2026EPS reported $0.30 (expected $0.35)below expectations
Analyst estimates
Earnings estimates have barely changed since 15 Oct 2026.
- Earnings per share
- $0.61−0.9%
- Revenue
- $2.46B+0.1%
- Earnings per share
- $0.82−0.5%
- Revenue
- $3.24B−0.1%
MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.
What happened at Scandic Hotels Group
The key events of the last six months from our own data. A click takes you to the matching card.
Sector comparison
602 rated companies in Consumer Cyclical
- This company
- 61
- Sector median
- 61
Categories against the sector median
The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.
Competitors in Travel Lodging
The next larger and next smaller companies by market value
- Indian HotelsINDHOTEL.NS $13.26B67
- Wyndham Hotels & ResortsWH $5.99B69
- Choice Hotels InternationalCHH $5.34B75
- Atour Lifestyle HoldingsATAT $5.2B83
- Hilton Grand VacationsHGV $3.44B70
- Meliá Hotels InternationalMEL.MC $2.75B59
- Pierre et VacancesVAC.PA $969.42M55
- CiveoCVEO $369.75M46
ETFs that hold Scandic Hotels Group
Held by 13 ETFs on Xetra. Shown per index: the ETF with the largest weight.
| ETF | Weight | Cost | Fund size |
|---|---|---|---|
| WisdomTree Europe SmallCap Dividend UCITS ETFWTES | 0.50% | 0.38% | €86.74M |
| Amundi MSCI Europe Small Cap ESG Broad Transition UCITS ETF DistX026 | 0.20% | 0.23% | €319.31M |
| iShares OMX Stockholm Capped UCITS ETFOM3X | 0.19% | 0.10% | €197.05M |
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| State Street SPDR MSCI Europe Small Cap Value Weighted UCITS ETF EUR AccZPRX | 0.10% | 0.30% | €810.11M |
| Xtrackers MSCI Europe Small Cap UCITS ETF 1CXXSC | 0.10% | 0.30% | €3.43B |
| State Street SPDR MSCI World Small Cap UCITS ETF (Acc)ZPRS | 0.03% | 0.45% | €1.53B |
| Avantis Global Small Cap Value UCITS ETFAVWS | 0.02% | 0.39% | €1.47B |
| iShares MSCI World Small Cap CTB Enhanced ESG UCITS ETFCBUG | 0.01% | 0.35% | €434.1M |
Holdings as reported by the funds via FMP, excluding swap ETFs (their holdings are only collateral).
Data status and sources
- Score
- Daily value of 12 Nov 2026, recalculated nightly
- Price
- Closing price of 12 Nov 2026
- Latest annual report
- Fiscal year 2025, period end 31 Dec 2025
- Currency
- Amounts in US dollars, converted at the ECB reference rate of 11 Nov 2026 ($1 = SEK 9.9317)
- Source
- Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.
Mandatory disclosures for this rating
- ; time horizon around 12 months
- Rated Neutral, published since 7 Nov 2026 (in the score history since 10 Apr 2026)
- Valuation signal Fairly valued since 7 Nov 2026
- End-of-day prices, metrics cached for up to 24 hours
- Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
- Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
- Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.