ServiceNow stock
NOWNYSEServiceNow, Inc., TechnologyISIN US81762P1021
59Score 59 out of 100, Neutral
Price and trend
42 / 100
Price history
−40% in one yearThe chart shows daily closes over 14 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.
Below the 200-day line: the price is 9.8% below it.
Since September 2026 the 50-day line has been above the 200-day line; the trend has turned up.
Sharply down: the price has fallen very quickly lately (RSI 13).
The price is 41% below its 52-week high. Largest decline in 14 years: 65% (January 2025 to April 2026).
Chart figures for advanced users
- SMA 50$133.69
- Average price of the last 50 trading days, shows the short-term trend.
- SMA 200$113.96
- Average price of the last 200 trading days, shows the long-term trend.
- RSI (14)13
- Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
- MACDbelow the signal line
- Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
- Support$83.00
- The lowest closing price of the last twelve months.
- Resistance$173.50
- The highest closing price of the last twelve months.
Snapshot
Computed from the data by fixed rules, no AI
- ServiceNow, Inc. belongs to the Software (Application) industry (United States) and, with a market value of $106.66B, is number 7 of 189 companies in its industry on MEQIRI.
- In fiscal 2025 it reported revenue of $13.28B (up 20.9% year on year) and earnings of $1.75B (up 22.7%).
- For fiscal 2026, analysts expect on average revenue of $16.23B (up 22.2%) and adjusted earnings per share of $3.95 (up 12.4%).
Show more
- MEQIRI Score 59 out of 100 (Neutral): rank 465 of 857 in Technology, median 61.
- The P/E is 74.2 (Software (Application) median 30.8, own median of recent years 87.3).
- Our model puts fair value at $89.41, with the price 15% above it.
In plain words
The numbers on this page in plain words, written by an AI
Strengths
- Earnings per share growingUp 69.7% a year since 2020.Growth 99
- Earnings turn into cashFree cash flow 329% of earnings over the last 12 months.Fundamentals 74
- Analysts expect strong earnings growthUp 19.8% a year through 2028 (estimates from 32 analysts).Growth 99
Weaknesses
- Volatile share priceVolatility 64% a year over the last 12 months.Stability 59
- Share price fell sharplyDown 41% over the last 12 months.Momentum 36
Its standout strengths are growth and fundamentals, while momentum and valuation hold the score back.
Daily figure as of 12 Nov 2026
How the score is calculatedScore overview
Score since yesterday from 58 to 59.
Fundamentals are strong, with strong cash generation.
Score history
The full history of up to 20 years comes with MEQIRI Pro.
See plansCrash risk high
How well MEQIRI warnsOne of the 30% with the highest crash risk among stocks ranked 101 to 1,000.
From 2016 to 2025, 23 in 100 such stocks fell 30% or more within a year, against a group average of 15 in 100.
What drives the risk
- high price swings
- high growth grade (crashed more often in the backtest)
- price far below its 52-week high
What lowers it
- price not overheated over the past year
Valuation
Valuation signal
Fairly valuedIn our model the price counts as cheap below $59.60 and expensive above $178.81 (uncertainty very high, based on the price swings of the past year).
The two parts of the fair value come to $136.20 (cash-flow model) and $42.62 (industry comparison), and the gap between them shows how uncertain the estimate is.
Calculated with a cost of equity of 9.9%. At 10.9% the fair value would be $79.20, at 8.9% it would be $103.71.
Valuation metrics
Half from the cash-flow model, half from earnings times the industry P/E (30.8).
Calculate with your own assumptionsCompany performance
This shows several years of history with an automatic assessment.
Revenue
In the twelve months to 30 Sep 2026, revenue rose 21.8% on the twelve months before. Revenue has grown strongly since 2007, at around 64% per year.
Margins
- Gross margin
- Operating margin
- Net margin
In fiscal 2025: gross 78%, operating 14%, net 13%.
Debt & balance sheet
latest quarterThe balance sheet is solid, with moderate debt and comfortable interest coverage.
Earnings
- Next earnings
- 27 Jan 2027in 76 days
- Last reported
- 28 Oct 2026EPS reported $1.00 (expected $1.02)in line with expectations
Analyst estimates
Analysts have cut their 2027 earnings estimate by 4.4% since 15 Oct 2026. Falling estimates often precede bad news.
- Earnings per share
- $3.95−3.1%
- Revenue
- $16.23B+0.1%
- Earnings per share
- $4.80−4.4%
- Revenue
- $19.24B0.0%
MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.
Company outlook raised
Share price after the results: −29.1%ServiceNow slightly raised its 2026 subscription revenue guidance and increased its AI bookings target for the second time this year to $1.7 billion, while also lifting its free cash flow margin target from 35% to 36%.
“We continue to exceed our AI expectations for the year with AI net new ACV growing 65% year-over-year in Q3, allowing us to raise our AI ACV target for the second time this year from $1 billion at the start of the year to now $1.7 billion by the end of 2026.”The outlook is not part of the score and not a recommendation to buy or sell.
From the earnings call on 28 Oct 2026 (fiscal Q3 2026), read by AI.
Insiders
Open-market purchases and sales by executives, board members and major holders
No open-market purchases in the last 6 months. 5 insiders sold, $3.96M in total.
Sales say less than purchases: many insiders sell on a fixed plan, for taxes or to diversify.
- Canney Jacqueline PSale
9 Nov 2026, Chief People & AI Enblmt. Off.
- Shares
- 1,289
- Price
- $101.70
- Value
- $131,091
- Fipps PaulSale
31 Aug 2026, President, Global Customer Ops
- Shares
- 2,034
- Price
- $147.87
- Value
- $300,777
- Canney Jacqueline PSale
28 Aug 2026, Chief People & AI Enblmt. Off.
- Shares
- 7,847
- Price
- $138.00
- Value
- $1.08M
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- Chamberlain Paul EdwardSale
27 Aug 2026, Board
- Shares
- 2,700
- Price
- $135.50
- Value
- $365,851
- Chamberlain Paul EdwardSale
13 Aug 2026, Board
- Shares
- 1,500
- Price
- $125.60
- Value
- $188,400
- Briggs TeresaSale
28 May 2026, Board
- Shares
- 1,595
- Price
- $108.70
- Value
- $173,377
- Fipps PaulSale
18 May 2026, President, Global Customer Ops
- Shares
- 1,048
- Price
- $98.51
- Value
- $103,238
- Sands Anita MSale
14 May 2026, Board
- Shares
- 16,445
- Price
- $90.14
- Value
- $1.48M
- Chamberlain Paul EdwardSale
14 May 2026, Board
- Shares
- 1,500
- Price
- $87.23
- Value
- $130,845
Source: Form 4 filings with the US Securities and Exchange Commission. Grants, option exercises, gifts and tax withholdings are hidden. Not a recommendation to buy.
What happened at ServiceNow
The key events of the last six months from our own data. A click takes you to the matching card.
Sector comparison
857 rated companies in Technology
- This company
- 59
- Sector median
- 61
Categories against the sector median
The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.
Competitors in Software (Application)
The next larger and next smaller companies by market value
- SalesforceCRM $179.42B69
- Uber TechnologiesUBER $144.32B58
- AppLovinAPP $135.04B70
- Automatic Data ProcessingADP $120.94B82
- SnowflakeSNOW $106.27B41
- AdobeADBE $92.47B76
- IntuitINTU $91.57B76
- Cadence Design SystemsCDNS $90.34B73
ETFs that hold ServiceNow
Held by 139 ETFs on Xetra. Shown per index: the ETF with the largest weight.
| ETF | Weight | Cost | Fund size |
|---|---|---|---|
| iShares Automation & Robotics UCITS ETF2B76 | 2.94% | 0.40% | €4.49B |
| Amundi MSCI Robotics & AI UCITS ETF AccGOAI | 2.44% | 0.40% | €1.14B |
| Amundi MSCI Digital Economy UCITS ETF AccEBUY | 2.29% | 0.45% | €96.36M |
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| WisdomTree Artificial Intelligence UCITS ETF USD AccWTI2 | 1.47% | 0.40% | €1.08B |
| iShares MSCI USA SRI UCITS ETFQDVR | 1.34% | 0.20% | €2.98B |
| iShares MSCI World Information Technology Sector Advanced UCITS ETFAYEW | 1.33% | 0.18% | €1.03B |
| WisdomTree Cloud Computing UCITS ETF USD AccWTEJ | 1.20% | 0.40% | €300.71M |
| Amundi MSCI World SRI Climate Paris Aligned UCITS ETF AccXAMB | 1.02% | 0.18% | €4B |
Holdings as reported by the funds via FMP, excluding swap ETFs (their holdings are only collateral).
Data status and sources
- Score
- Daily value of 12 Nov 2026, recalculated nightly
- Price
- Closing price of 11 Nov 2026
- Latest annual report
- Fiscal year 2025, period end 31 Dec 2025
- Source
- Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.
Mandatory disclosures for this rating
- ; time horizon around 12 months
- Rated Neutral, published since 7 Nov 2026 (in the score history since 11 Jul 2025)
- Valuation signal Fairly valued since 7 Nov 2026
- End-of-day prices, metrics cached for up to 24 hours
- Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
- Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
- Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.