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Diageo stock

DEONYSE

Diageo plc, Consumer DefensiveISIN US25243Q2057

$100.28▼ $1.27 (−1.3%)Closing price of 11 Nov 2026

67Score 67 out of 100, Neutral

Turn on early warning

Price and trend

87 / 100

Price history

+3.0% in one year

The chart shows daily closes over 20 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.

Long-term trend

Above the 200-day line: the price is 16% above it.

Trend change

Since August 2026 the 50-day line has been above the 200-day line; the trend has turned up.

Momentum

Normal: the price is neither overheated nor sold off (RSI 57).

Distance to the high

The price is 1.8% below its 52-week high. Largest decline in 20 years: 67% (January 2022 to March 2026).

Chart figures for advanced users
SMA 50$90.58
Average price of the last 50 trading days, shows the short-term trend.
SMA 200$86.14
Average price of the last 200 trading days, shows the long-term trend.
RSI (14)57
Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
MACDabove the signal line
Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
Support$72.47
The lowest closing price of the last twelve months.
Resistance$102.14
The highest closing price of the last twelve months.
Market cap
$55.52B
Div. yield
1.99%
12 months
32.3
on reported earnings of the last twelve months
14.7
on earnings for the next twelve months ($6.81 per share)
Fair value
$69.25

Snapshot

Computed from the data by fixed rules, no AI

  • Diageo plc belongs to the Beverages (Alcoholic) industry (United Kingdom) and, with a market value of $55.52B, is number 3 of 21 companies in its industry on MEQIRI.
  • American depositary receipt (ADR): 1 ADR = 4 shares.
  • In fiscal 2026 it reported revenue of $19.6B (down 3.2% year on year) and earnings of $1.73B (down 26.4%).
Show more
  • MEQIRI Score 67 out of 100 (Neutral): rank 96 of 295 in Consumer Defensive, median 62.
  • The P/E is 32.3 (Beverages (Alcoholic) median 13.8, own median of recent years 23.6).
  • Our model puts fair value at $69.25, with the price 45% above it.

In plain words

The numbers on this page in plain words, written by an AI

Strengths

  • Earnings turn into cashFree cash flow 185% of earnings over the last 12 months.Fundamentals 90
  • Consistently profitableProfit in all 10 fiscal years from 2017 to 2026.Fundamentals 90

Weaknesses

  • Richly valuedP/E 32.3, Beverages (Alcoholic) median 13.8, own median 23.6.Valuation 44
  • High debtDebt 1.71 times equity (latest quarter), Beverages (Alcoholic) median 0.77.Stability 58
67/ 100
MEQIRI Score
Neutral

Its standout strengths are fundamentals and technical analysis, while valuation and growth hold the score back.

Daily figure as of 12 Nov 2026

How the score is calculated

Score overview

Fundamentals are strong, with stable profits and strong cash generation.

Profit consistency100% of years
Cash conversion (free cash flow to earnings, 12 months)185%
ROIC (12 months)11.9%
Positive free cash flow100% of years
How this category is measured

Score history

The full history of up to 20 years comes with MEQIRI Pro.

See plans

Crash risk low

How well MEQIRI warns

One of the 30% with the lowest crash risk among stocks ranked 101 to 1,000.

From 2016 to 2025, 9 in 100 such stocks fell 30% or more within a year, against a group average of 15 in 100.

What lowers it

  • solid fundamentals
  • price near its 52-week high

Valuation

Valuation signal

Modestly overvalued
Price
$100.28
Fair value
$69.25
Gap to fair value
+45%

In our model the price counts as cheap below $49.46 and expensive above $115.41 (uncertainty high, one part of the fair value is more than twice the other).

The two parts of the fair value come to $95.66 (cash-flow model) and $42.83 (industry comparison), and the gap between them shows how uncertain the estimate is. The price is above both.

Calculated with a cost of equity of 8.8%. At 9.8% the fair value would be $61.37, at 7.8% it would be $81.06.

Valuation metrics

no data
11.9
Fair value (model)
$69.25
Earnings part $42.83 (earnings per share $3.11 × 13.8)

Half from the cash-flow model, half from earnings times the industry P/E (13.8).

Calculate with your own assumptions

Company performance

This shows several years of history with an automatic assessment.

Revenue

20 years

In fiscal 2026, revenue fell 3.2% on the prior year. Revenue has stayed largely stable since 2007.

Margins

20 years
  • Gross margin
  • Operating margin
  • Net margin

In fiscal 2026: gross 59%, operating 28%, net 9%.

Debt & balance sheet

latest quarter
1.71
5.3x
1.6
Cash & equivalents
$2.02B

Debt is elevated. Keep an eye on the interest burden and refinancing.

Earnings

Next earnings
28 Jan 2027in 77 days
Last reported
6 Aug 2026above expectations

Analyst estimates

Analysts have raised their 2027 earnings estimate by 33.7% since 15 Oct 2026.

Fiscal 202712 analysts
Earnings per share
6.67+33.7%
Revenue
$19.11B+0.2%
Fiscal 202812 analysts
Earnings per share
7.05+33.0%
Revenue
$19.22B−0.1%

MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.

Insiders

Open-market purchases and sales by executives, board members and major holders

All insider purchases

No open-market purchases or sales in the last 6 months.

Source: Form 4 filings with the US Securities and Exchange Commission. Grants, option exercises, gifts and tax withholdings are hidden. Not a recommendation to buy.

What happened at Diageo

The key events of the last six months from our own data. A click takes you to the matching card.

Sector comparison

295 rated companies in Consumer Defensive

Rank 96 of 295
96/ 295
This company
67
Sector median
62

Categories against the sector median

ProfitabilityMedian of 295 companies69 (median 54)15 above the median
GrowthMedian of 295 companies37 (median 50)13 below the median
FundamentalsMedian of 295 companies90 (median 79)11 above the median
ValuationMedian of 290 companies with a value44 (median 65)21 below the median
StabilityMedian of 295 companies58 (median 68)10 below the median
Capital allocationMedian of 295 companies69 (median 62)7 above the median
Technical analysisMedian of 295 companies87 (median 65)22 above the median
MomentumMedian of 295 companies76 (median 60)16 above the median

The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.

Competitors in Beverages (Alcoholic)

The next larger and next smaller companies by market value

All 21 Beverages (Alcoholic) stocks

Data status and sources

Score
Daily value of 12 Nov 2026, recalculated nightly
Price
Closing price of 11 Nov 2026
Latest annual report
Fiscal year 2026, period end 30 Jun 2026
Source
Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.

Mandatory disclosures for this rating

  • ; time horizon around 12 months
  • Rated Neutral, published since 7 Nov 2026 (in the score history since 15 Aug 2025)
  • Valuation signal Fairly valued since 7 Nov 2026
  • End-of-day prices, metrics cached for up to 24 hours
  • Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
  • Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
  • Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.

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