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Snap stock

SNAPNYSE

Snap Inc., Communication ServicesISIN US83304A1060

$5.22▼ $0.12 (−2.2%)Closing price of 12 Nov 2026

38Score 38 out of 100, Weak

Turn on early warning

Price and trend

54 / 100

Price history

−43% in one year

The chart shows daily closes over 10 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.

Long-term trend

Below the 200-day line: the price is 2.2% below it.

Trend change

Since October 2026 the 50-day line has been above the 200-day line; the trend has turned up.

Momentum

Normal: the price is neither overheated nor sold off (RSI 32).

Distance to the high

The price is 43% below its 52-week high. Largest decline in 10 years: 95% (September 2021 to March 2026).

Chart figures for advanced users
SMA 50$5.72
Average price of the last 50 trading days, shows the short-term trend.
SMA 200$5.34
Average price of the last 200 trading days, shows the long-term trend.
RSI (14)32
Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
MACDbelow the signal line
Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
Support$3.93
The lowest closing price of the last twelve months.
Resistance$9.09
The highest closing price of the last twelve months.
Market cap
$9.03B
Div. yield
no dividend
Loss
39.9
on earnings for the next twelve months ($0.13 per share)
Fair value
$7.61

Snapshot

Computed from the data by fixed rules, no AI

  • Snap Inc. belongs to the Internet Content & Information industry (United States) and, with a market value of $8.83B, is number 17 of 46 companies in its industry on MEQIRI.
  • In fiscal 2025 it reported revenue of $5.93B (up 10.6% year on year) and a loss of $460.49M.
  • For fiscal 2026, analysts expect on average revenue of $6.82B (up 15%) and adjusted earnings per share of −$0.03.
Show more
  • MEQIRI Score 38 out of 100 (Weak): rank 215 of 232 in Communication Services, median 58.
  • Our model puts fair value at $7.61, with the price 30% below it.

In plain words

The numbers on this page in plain words, written by an AI

Strengths

None of our strength checks applies.

Weaknesses

  • Loss-makingLoss of $151.2M over the last 12 months.Fundamentals 20
  • High debtDebt 1.85 times equity (latest quarter), Internet Content & Information median 0.21.Stability 38
  • DilutionShare count up 18% since 2020.Capital allocation 18
38/ 100
MEQIRI Score
Weak

The score is held back by fundamentals and capital allocation.

Daily figure as of 12 Nov 2026

How the score is calculated

Score overview

Score since yesterday from 37 to 38.

Fundamental quality fluctuates.

Profit consistency0% of years
Cash conversion (free cash flow to earnings, 12 months)not measured
ROIC (12 months)−2.6%
Positive free cash flow50% of years
How this category is measured

Score history

The full history of up to 20 years comes with MEQIRI Pro.

See plans

Crash risk high

How well MEQIRI warns

One of the 30% with the highest crash risk among smaller stocks.

From 2016 to 2025, 36 in 100 such stocks fell 30% or more within a year, against a group average of 23 in 100.

What drives the risk

  • weak fundamentals
  • high price swings
  • price far below its 52-week high

Valuation

Valuation signal

Possible value trap
Price
$5.34
Fair value
$7.61
Gap to fair value
−30%

Closing price of 11 Nov 2026, used by the daily score.

In our model the price counts as cheap below $5.44 and expensive above $12.69 (uncertainty high, based on the price swings of the past year).

Calculated with a cost of equity of 11.1%. At 12.1% the fair value would be $6.74, at 10.1% it would be $8.76.

Possible value trap: looks cheap, but score below 50, high risk, weak balance sheet.

Valuation metrics

no data
56.7
Fair value (model)
$7.61

From the cash-flow model alone; without earnings there is no industry value.

Calculate with your own assumptions

Company performance

This shows several years of history with an automatic assessment.

Revenue

11 years

In the twelve months to 30 Sep 2026, revenue rose 13.8% on the twelve months before. Revenue has grown strongly since 2015, at around 59% per year.

Margins

11 years
  • Gross margin
  • Operating margin
  • Net margin

In fiscal 2025: gross 55%, operating −9%, net −8%. Last 12 months: net −2%.

Debt & balance sheet

latest quarter
1.85
−3.7x
3.36
Cash & equivalents
$2.77B

Debt is elevated. Keep an eye on the interest burden and refinancing.

Earnings

Next earnings
3 Feb 2027in 83 days
Last reported
4 Nov 2026EPS reported $0.03 (expected $0.00)above expectations

Analyst estimates

Analysts have raised their 2026 earnings estimate by 34.0% since 15 Oct 2026.

Fiscal 202624 analysts
Earnings per share
−$0.03+34.0%
Revenue
$6.82B+0.1%
Fiscal 202729 analysts
Earnings per share
$0.16+8.1%
Revenue
$7.55B+0.1%

MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.

Company outlook raised

Share price after the results: +23.5%

Third quarter revenue guidance of $1.70 billion to $1.74 billion and management cites a stronger near-term outlook; 2026 infrastructure cost guidance raised to $1.65 billion to $1.70 billion (previously $1.60 billion to $1.65 billion).

Supporting passage from the call, verbatim
“We expect infrastructure costs to grow modestly year-over-year in Q3 and now anticipate full year infrastructure costs of $1.65 billion to $1.70 billion, compared with our prior guidance of $1.60 billion to $1.65 billion.”

The outlook is not part of the score and not a recommendation to buy or sell.

From the earnings call on 3 Aug 2026 (fiscal Q2 2026), read by AI.

Insiders

Open-market purchases and sales by executives, board members and major holders

All insider purchases

No open-market purchases in the last 6 months. 6 insiders sold, $70.77M in total.

Sales say less than purchases: many insiders sell on a fixed plan, for taxes or to diversify.

  • Murphy Robert C.Sale

    9 Nov 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    2,000,000
    Price
    $5.02
    Value
    $10.05M
  • Murphy Robert C.Sale

    6 Nov 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    2,000,000
    Price
    $4.99
    Value
    $9.98M
  • Harris RonanSale

    16 Oct 2026, Chief Commercial Officer

    Shares
    42,741
    Price
    $6.23
    Value
    $266,259
Show 23 more
  • Mohan AjitSale

    16 Sept 2026, Chief Business Officer

    Shares
    6,797
    Price
    $5.82
    Value
    $39,576
  • Morrow RebeccaSale

    9 Sept 2026, Chief Accounting Officer

    Shares
    20,000
    Price
    $5.35
    Value
    $106,984
  • Briers Zachary MSale

    3 Sept 2026, General Counsel

    Shares
    11,257
    Price
    $6.00
    Value
    $67,542
  • Briers Zachary MSale

    19 Aug 2026, General Counsel

    Shares
    67,540
    Price
    $5.08
    Value
    $343,144
  • Mohan AjitSale

    17 Aug 2026, Chief Business Officer

    Shares
    54,608
    Price
    $5.20
    Value
    $283,825
  • Morrow RebeccaSale

    17 Aug 2026, Chief Accounting Officer

    Shares
    17,336
    Price
    $5.20
    Value
    $90,114
  • Briers Zachary MSale

    17 Aug 2026, General Counsel

    Shares
    136,504
    Price
    $5.20
    Value
    $709,452
  • Hott DouglasSale

    17 Aug 2026, Chief Financial Officer

    Shares
    131,884
    Price
    $5.20
    Value
    $685,454
  • Murphy Robert C.Sale

    6 Aug 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    2,000,000
    Price
    $5.25
    Value
    $10.5M
  • Murphy Robert C.Sale

    5 Aug 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    2,000,000
    Price
    $5.56
    Value
    $11.11M
  • Mohan AjitSale

    16 Jul 2026, Chief Business Officer

    Shares
    24,263
    Price
    $4.72
    Value
    $114,456
  • Mohan AjitSale

    16 Jun 2026, Chief Business Officer

    Shares
    6,923
    Price
    $5.58
    Value
    $38,652
  • Briers Zachary MSale

    4 Jun 2026, General Counsel

    Shares
    11,958
    Price
    $6.00
    Value
    $71,748
  • Murphy Robert C.Sale

    29 May 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    343,945
    Price
    $5.88
    Value
    $2.02M
  • Morrow RebeccaSale

    19 May 2026, Chief Accounting Officer

    Shares
    3,570
    Price
    $5.74
    Value
    $20,492
  • Briers Zachary MSale

    19 May 2026, General Counsel

    Shares
    71,745
    Price
    $5.67
    Value
    $406,823
  • Hott DouglasSale

    19 May 2026, Chief Financial Officer

    Shares
    114,702
    Price
    $5.67
    Value
    $650,475
  • Morrow RebeccaSale

    18 May 2026, Chief Accounting Officer

    Shares
    16,729
    Price
    $5.60
    Value
    $93,651
  • Briers Zachary MSale

    18 May 2026, General Counsel

    Shares
    129,493
    Price
    $5.60
    Value
    $725,200
  • Mohan AjitSale

    18 May 2026, Chief Business Officer

    Shares
    44,785
    Price
    $5.60
    Value
    $250,809
  • Hott DouglasSale

    18 May 2026, Chief Financial Officer

    Shares
    124,209
    Price
    $5.60
    Value
    $695,695
  • Murphy Robert C.Sale

    14 May 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    2,000,000
    Price
    $5.28
    Value
    $10.56M
  • Murphy Robert C.Sale

    13 May 2026, 10 percent owner, officer: Chief Technology Officer

    Shares
    2,000,000
    Price
    $5.44
    Value
    $10.88M

Source: Form 4 filings with the US Securities and Exchange Commission. Grants, option exercises, gifts and tax withholdings are hidden. Not a recommendation to buy.

What happened at Snap

The key events of the last six months from our own data. A click takes you to the matching card.

Sector comparison

232 rated companies in Communication Services

Rank 215 of 232
215/ 232
This company
38
Sector median
58

Categories against the sector median

ProfitabilityMedian of 232 companies25 (median 53)28 below the median
GrowthMedian of 232 companies67 (median 54)13 above the median
FundamentalsMedian of 232 companies20 (median 70)50 below the median
ValuationMedian of 222 companies with a value63 (median 75)12 below the median
StabilityMedian of 232 companies38 (median 56)18 below the median
Capital allocationMedian of 232 companies18 (median 52)34 below the median
Technical analysisMedian of 232 companies54 (median 63)9 below the median
MomentumMedian of 232 companies24 (median 58)34 below the median

The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.

Competitors in Internet Content & Information

The next larger and next smaller companies by market value

All 46 Internet Content & Information stocks

ETFs that hold Snap

Held by 14 ETFs on Xetra. Shown per index: the ETF with the largest weight.

ETFWeightCostFund size
HAN-GINS Tech Megatrend Equal Weight UCITS ETF AccT3KE0.70%0.59%€96.5M
Xtrackers Future Mobility UCITS ETF 1CXMOV0.29%0.35%€164.07M
iShares Digitalisation UCITS ETF2B790.23%0.40%€726.22M
Show 5 more

Holdings as reported by the funds via FMP, excluding swap ETFs (their holdings are only collateral).

Data status and sources

Score
Daily value of 12 Nov 2026, recalculated nightly
Price
Closing price of 12 Nov 2026
Latest annual report
Fiscal year 2025, period end 31 Dec 2025
Source
Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.

Mandatory disclosures for this rating

  • ; time horizon around 12 months
  • Rated Weak, published since 7 Nov 2026 (in the score history since 28 Feb 2018)
  • Valuation signal Fairly valued since 7 Nov 2026
  • End-of-day prices, metrics cached for up to 24 hours
  • Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
  • Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
  • Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.

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