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Kelly Services stock

KELYANASDAQ

Kelly Services, Inc., IndustrialsISIN US4881522084

$13.80▼ $0.01 (−0.1%)Closing price of 12 Nov 2026

52Score 52 out of 100, Neutral

Turn on early warning

Price and trend

56 / 100

Price history

+61% in one year

The chart shows daily closes over 20 years, adjusted for stock splits and without dividends. Click into the chart to set a price alert at that price.

Long-term trend

Above the 200-day line: the price is 8.6% above it.

Trend change

Since June 2026 the 50-day line has been above the 200-day line; the trend has turned up.

Momentum

Sharply down: the price has fallen very quickly lately (RSI 26).

Distance to the high

The price is 20% below its 52-week high. Largest decline in 20 years: 82% (April 2007 to March 2009).

Chart figures for advanced users
SMA 50$15.91
Average price of the last 50 trading days, shows the short-term trend.
SMA 200$12.71
Average price of the last 200 trading days, shows the long-term trend.
RSI (14)26
Relative strength over the last 14 days on a scale from 0 to 100. Above 70 the price counts as overheated, below 30 as sharply fallen.
MACDbelow the signal line
Compares a fast and a slow price average. Above its signal line momentum is rising, below it momentum is fading.
Support$8.08
The lowest closing price of the last twelve months.
Resistance$17.28
The highest closing price of the last twelve months.
Market cap
$480.81M
Div. yield
2.17%
12 months
Loss
includes one-off items, adjusted 21.9
8.8
on earnings for the next twelve months ($1.58 per share)
Fair value
$39.90

Snapshot

Computed from the data by fixed rules, no AI

  • Kelly Services, Inc. belongs to the Staffing & Employment Services industry (United States) and, with a market value of $480.81M, is number 15 of 19 companies in its industry on MEQIRI.
  • In fiscal 2025 it reported revenue of $4.25B (down 1.9% year on year) and a loss of $254.1M.
  • For fiscal 2026, analysts expect on average revenue of $4.07B (down 4.4%) and adjusted earnings per share of $1.03 (down 19.3%).
Show more
  • MEQIRI Score 52 out of 100 (Neutral): rank 756 of 1018 in Industrials, median 61.
  • Our model puts fair value at $39.90, with the price 65% below it.

In plain words

The numbers on this page in plain words, written by an AI

Strengths

  • Analysts expect strong earnings growthUp 49.1% a year through 2027 (estimates from 3 analysts).
  • Below fair valuePrice 65% below the fair value of $39.90.Valuation 97
  • Share buybacksShare count down 11% since 2020.Capital allocation 55

Weaknesses

  • Loss-makingLoss of $125M over the last 12 months.Fundamentals 44
52/ 100
MEQIRI Score
Neutral

Its standout strengths are valuation and stability, while growth and profitability hold the score back.

Daily figure as of 13 Nov 2026

How the score is calculated

Score overview

Fundamental quality fluctuates.

Profit consistency60% of years
Cash conversion (free cash flow to earnings, 12 months)not measured
ROIC (12 months)0.8%
Positive free cash flow90% of years
How this category is measured

Score history

The full history of up to 20 years comes with MEQIRI Pro.

See plans

Crash risk medium

How well MEQIRI warns

In the middle among smaller stocks.

From 2016 to 2025, 20 in 100 such stocks fell 30% or more within a year, against a group average of 23 in 100.

What drives the risk

  • weak fundamentals
  • high price swings

Valuation

Valuation signal

Significantly undervalued
Price
$13.80
Fair value
$39.90
Gap to fair value
−65%

In our model the price counts as cheap below $28.50 and expensive above $66.50 (uncertainty high, based on the price swings of the past year).

Calculated with a cost of equity of 8.8%. At 9.8% the fair value would be $32.70, at 7.8% it would be $50.74.

Valuation metrics

no data
8.4
Fair value (model)
$39.90

From the cash-flow model alone; without earnings there is no industry value.

Calculate with your own assumptions

Company performance

This shows several years of history with an automatic assessment.

Revenue

20 years

In the twelve months to 27 Sep 2026, revenue fell 7.7% on the twelve months before. Revenue has stayed largely stable since 2006.

Margins

20 years
  • Gross margin
  • Operating margin
  • Net margin

In fiscal 2025: gross 20%, operating −2%, net −6%.

Debt & balance sheet

latest quarter
0.18
> 100x
1.55
Cash & equivalents
$22.2M

The balance sheet is solid, with low debt and comfortable interest coverage.

Earnings

Next earnings
11 Feb 2027in 90 days
Last reported
5 Nov 2026EPS reported $0.07 (expected $0.07)above expectations

Analyst estimates

Analysts have cut their 2027 earnings estimate by 9.1% since 15 Oct 2026. Falling estimates often precede bad news.

Fiscal 20263 analysts
Earnings per share
$1.03−6.4%
Revenue
$4.07B−0.9%
Fiscal 20273 analysts
Earnings per share
$1.66−9.1%
Revenue
$4.19B−1.5%

MEQIRI has stored the estimates since 15 Oct 2026. Until 30 days are available, the card shows the change since that day. Mean estimate according to Financial Modeling Prep. No price target and no recommendation.

Company outlook raised

Share price after the results: −0.2%

2026 expectations improved versus the February view, with third-quarter revenue flat to down 2%; the adjusted EBITDA margin outlook is unchanged.

Supporting passage from the call, verbatim
“For the third quarter, we expect underlying revenue growth of 1% to 2% and total revenue to be flat to a decline of 2% versus the prior year. For adjusted EBITDA margin, we expect year-over-year improvement of 40 to 50 basis points in the quarter, resulting in adjusted EBITDA margin in the low 2% range.”

The outlook is not part of the score and not a recommendation to buy or sell.

From the earnings call on 6 Aug 2026 (fiscal Q2 2026), read by AI.

Insiders

Open-market purchases and sales by executives, board members and major holders

All insider purchases

No open-market purchases in the last 6 months. One insider sold, $293,302 in total.

Sales say less than purchases: many insiders sell on a fixed plan, for taxes or to diversify.

  • Williams Vanessa PetersonSale

    14 May 2026, EVP, Gen Counsel & Corp Secretary

    Shares
    29,999.23
    Price
    $9.78
    Value
    $293,302

Source: Form 4 filings with the US Securities and Exchange Commission. Grants, option exercises, gifts and tax withholdings are hidden. Not a recommendation to buy.

What happened at Kelly Services

The key events of the last six months from our own data. A click takes you to the matching card.

Sector comparison

1018 rated companies in Industrials

Rank 756 of 1018
756/ 1018
This company
52
Sector median
61

Categories against the sector median

ProfitabilityMedian of 1,018 companies16 (median 53)37 below the median
GrowthMedian of 1,018 companies31 (median 63)32 below the median
FundamentalsMedian of 1,018 companies44 (median 71)27 below the median
ValuationMedian of 974 companies with a value97 (median 64)33 above the median
StabilityMedian of 1,018 companies80 (median 65)15 above the median
Capital allocationMedian of 1,018 companies55 (median 55)0 at the median
Technical analysisMedian of 1,018 companies56 (median 59)3 below the median
MomentumMedian of 1,018 companies78 (median 57)21 above the median

The median is the middle value: half of the companies in the sector lie above it, half below. Categories with too few comparable companies are left out.

Competitors in Staffing & Employment Services

The next larger and next smaller companies by market value

All 19 Staffing & Employment Services stocks

ETFs that hold Kelly Services

Held by 7 ETFs on Xetra. Shown per index: the ETF with the largest weight.

Show 3 more

Holdings as reported by the funds via FMP, excluding swap ETFs (their holdings are only collateral).

Data status and sources

Score
Daily value of 13 Nov 2026, recalculated nightly
Price
Closing price of 12 Nov 2026
Latest annual report
Fiscal year 2025, period end 28 Dec 2025
Source
Financial statements, ratios and prices from Financial Modeling Prep (FMP), based on the company's reports. MEQIRI calculates the score and fair value from them.

Mandatory disclosures for this rating

  • ; time horizon around 12 months
  • Rated Neutral, published since 7 Nov 2026 (in the score history since 18 Oct 2026)
  • Valuation signal Undervalued since 7 Nov 2026, previously Fairly valued
  • End-of-day prices, metrics cached for up to 24 hours
  • Score and fair value are estimates from a disclosed model. They are not facts and not a price target.
  • Produced by SSM Ventures UG (haftungsbeschränkt), responsible person Sven Brostmeyer, Managing Director, automatically according to the disclosed model.
  • Not investment advice. Losses up to and including a total loss are possible. Personal circumstances are not considered.

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